Learn how to craft compelling value propositions, infuse personality into your brand writing, and structure high converting landing pages.
Knowing how to write compelling copy is the most important skill to have as a marketer because the copy on your website determines if your customer buys... or bounces.
"Growclass has saved me thousands of dollars of billable hours from my contract marketing team. Not only that, my first email campaign brought in $7,000 in additional revenue in a matter of minutes! This course has already paid for itself many many times over."
Conversion Copywriting is a self-paced course, so there is no need to wait. You can start the course today.
You’re a small business owner trying to turn window shoppers into sales.
You’re a marketer looking to increase conversions on your landing pages or ads.
You’re a freelancer trying to bring the right customers to your page.
Sarah Stockdale is the Founder of Growclass, the Host of The Growth Effect, and the Author of We Need To Talk About This, and guest tech expert on the CBC and CTV. But first, she’s a conversion copywriter with over 12 years of experience. Sarah has helped hundreds of companies of all sizes, from startups, e-commerce companies, to large enterprises, write high converting landing pages, ads, and email funnels.
Dig into creating your unique value proposition and learn how to structure your landing page or website, write ads that convert and create contextual experiences for your customers.
Use behavioural psychology to write copy that appeals to your customer's motivations for buying, anticipate their hesitations, and nudges them to conversion.
Steal our 7-step formula for writing customer-focused value propositions that communicate your message in a single sentence. (This single sentence is the most important piece of copy you'll ever write.)
Honing your voice is key to becoming a great copywriter. With our guide you’ll learn how to develop your style and personality as a writer.
Learn how to structure your landing pages to turn window shoppers into actual shoppers. Use the Growclass framework to create home pages and landing pages that build trust, tell good stories, and ultimately convert more customers.
Nab our methodology for writing ad copy that converts. Increase your ROI while decreasing your spend on Facebook—because your money has better things to do.
Not sure which course is right for you? Meet with one of our advisors + get all of your questions answered.
If you spend at least one hour a day on your course, it should take between two to four weeks to complete. But we know you’re busy, which is why we unlock the entire course for you at once: so you can jump ahead to whatever you need to learn most and pick up the rest anytime during your year-long access.
Well, first and most importantly, you will have just invested in both your personal and professional growth. We're already congratulating you on just thinking about it.
You'll receive a welcome email from us with your course credentials. You'll log in to see both your on-demand course and the resource hub.
From here on forward, you'll get access to our resource hub of templates and class recordings, invites to our live workshops, member-preferred pricing to new courses and more.
Yes! You’ll still be able to join the full 6 week Growth Marketing certification if you’d like to have the cohort experience. If you decide to enroll in this on demand course today, keep an eye on your inbox and we'll let you know how you can level up to a full certification.
Oh and if you choose to take an On Demand course now, you’ll have the opportunity to level up to the Full Certification at a much discounted rate.
If you're a busy marketer who is looking to upskill in a growth specialty, you've found yourself in the right place. This course is designed to be self-paced and with one year access to both course content and resources, you have the flexibility to set your own schedule.