Experimental Marketing Content

What does growth marketing actually mean? Plus, popular frameworks + strategies

Unpacking the growth marketing buzz once and for all.

brat girl marketing

brat girl summer (but marketing)

The non-profit pivot, how Rachel made a big career change

How Rachel used education and community to pivot her career and increase her salary by 50%.

AI For Marketers

Your guide to AI: how these tools work, what they can (and can’t) do, and how you can use them in your day-to-day marketing work.

How to persuade your team to invest more in marketing

Does your team not "get" marketing? Here's how to persuade them it's worth the investment.

CEO Maryam Nabavi on the number one thing founders should stop doing

CEO Maryam Nabavi closed $2.5M in seed funding for Babbly. Here's her advice for founders — including when to question authority (and get over your own).

We glowed up.

Growclass is changing in a big, beautiful way today. Our Founder Sarah Stockdale shares what we’ve been working on.

#WestElmCaleb: a masterclass in word of mouth marketing

(Because if you’re taking your customers on really bad dates, we’ll all find out.)

The Growth Marketer's List of Email Marketing Tools

Here are our favorite email marketing tools that’ll save you time, money, and help you transform your email list into a loyal—and engaged—fan base.

How to design an effective customer experience strategy

Customer experience management is the *most important part* of your growth engine. Our founder Sarah Stockdale shares three things you can do ASAP to design an effective customer experience strategy.

How to ask the right customer interview questions

For an innovative growth strategy, you need to be having good customer conversations. To help you get there, we break down how to ask the right customer interview questions, with a template you can swipe and use right away.

What is growth marketing?

What is growth marketing? We break down the basics to help you maximize revenue and build something your customers love. Snag your cheatsheet at the bottom of our blog.

Growclass Blog

Experimental Marketing